Today I’m going to show you a simple way to make sure you get paid at the end of your deal.
As you’ll see, by asking just three simple questions you can drastically reduce the risk of being left with a property no one wants to buy off of you.
Most people focus on finding the deal…crunching the numbers… doing the feasibilities and the due diligence… laying the infrastructure and building the dwellings…
Which is all very important… But…
Are You Missing The Most Critical Step?
How can you make sure you don’t end up with a whole stack of debt at the end of the project? Click ‘Play’ to find out…
Why It Doesn’t Matter How Good Your Deal Is
Sure, the numbers need to stack up. And yes, the buildings you build should look good. But if you build something no-one wants… then you don’t get paid.
You can easily avoid this risk by asking three simple questions:
1. Who Is Your Market (For This Deal)?
Who are you selling to?
Are they retirees? Are they young families? Maybe corporate couples?
What do they look like, what are they doing?
2. What Does Your Target Market Want?
Do they want a four-bed, two-bath, two-car? Do they want a duplex? Do they want a split level home? Do they want a large back-yard, no back-yard?
You need to get really clear on what your market wants.
3. How Can You Make Your Property Stand Out?
Why would your target market buy your property over somebody else’s?
This is where you need to find something unique about your property so that you stand out from the crowd when you do come to market.
For example, a couple of years ago I was a joint venture partner with a developer who did really well with his market research. The unique thing that he was bringing to market was building three bedroom townhouses.
That might not sound exciting, but it made a huge difference for a simple reason.
There was a huge demand for three bedroom townhouses, but there were none in the market.
So what happened?
Thanks to this market research and planning, he sold all our properties like hotcakes. By standing out and giving the market exactly what it wanted, our job was EASY… and PROFITABLE!
You can see how important it is to get your market research right. And if you want to learn more about it, why not check out this terrific blog post?
How To Use Buyer Profiling To Get Top Dollar Offers On Your Property
I Need Your Help!
Now, before you leave… I need a little bit of help. It’ll only take 30 seconds.
You see – I’m doing a bit of market research myself at the moment. I have a couple of really short questions I want you to answer, so I can make sure the content I’ll create in 2018 will fit what you want and need to learn.
All you need to do is click here and tell me: What your biggest challenge is right now when it comes to property?
It won’t take you too long, I promise.
Now of course, if I do go ahead and build a resource based on your answers you will get access to that resource at a very heavily discounted price, if not free. So it’s well worth you taking the effort to answer the survey.
Thanks for your help!
Matt
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